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 Another
important motivator is connected with culture and curiosity
which is expressed by the desire to know about other places or countries,
and to search
for all kinds of experiences. No one seems to doubt
that travel broadens the mind. It was the desire for knowledge that
was the reason for the growth of the Grand Tour. Today this desire
is widely encouraged by modern mass
media and communications such as television and airplane,
which find their ways into every corner of the world. After one has
traveled to a particular place, he tends to be more interested in
news items or television programs about it. By learning about other
cultures one can also discover his own, and thus truly enriches
his mind.
The need for belonging is manifested
in the desire to visit friends or relatives, to meet new people and
make new friendships. People, by
and large, are social beings, who want communication
and contact with others. In travel, people with this intention usually
put
more emphasis
on the route of the trip than on the destination.
Of course, it does help to encourage travel if the friend or relative
lives in an exotic or interesting place. To cater
to this need, many travel agencies specialize
in certain ethnic areas and  people,
providing specialized tours to return and visit “the old country”
where some tourists may pick up a genealogical line or find their
roots. The need for esteem is identified with the desire for recognition,
attention, appreciation, and reputation. Such concerns of ego needs
and personal development are regarded as status and prestige motivators
in travel. So
far as a pious religious believer is
concerned, a trip to the holy shrine of his religion
will give him the greatest satisfaction of fulfilling an inner desire
and at the same time bring him the most important recognition he needs.
As a result, the
Passion play in Germany never fails to draw travelers,
nor do the historical sites associated with Christ in Israel.
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curiosity