Translation | Comprehension Questions Text B    General Principles of Business Writing     What is business writing about?ª¤ What does business writing include? How to make your business writing effective? What is the most important characteristic of good business writing? What is a wrong idea in business writing?                   Business writing is nonfiction writing about a business related subject, addressed to a particular audience to achieve a particular purpose. Generally speaking, business writing includes litters, reports, contracts, forms, in ¨Chouse correspondence and employment correspondence, and so forth. To make your writing effective, you may follow some usual principles. They can be summed up as clearness, comprehensiveness, conciseness, correctness, consideration and courtesy. Clearness is the most important characteristic of good business writing. In business writing, it is a wrong idea that long documents are better than short ones. Most readers, just like you, prefer short ones.